This is the day of the big discount: all of Microsoft’s Xbox 360 units have officially dropped price by $50, giving the company the cheapest entry point for the would-be gamer. But this smacks of desperation in a whole lot of ways, for example, like this being the second price drop Microsoft has tried this year alone. When you consider the number of units they sell normally and how financially badly that Microsoft does in this market, you have to wonder if even with those deep pockets it’s possible to buy enough Christmas cheer.

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