VG Chartz today has announced that according to their early sell-through data, Grand Theft Auto 4 has sold an estimated record 2.5 million units in its first day of sales. GTA IV has been universally acclaimed upon release and the titles day 1 sales places the title in the upper echelon of industry hits - those that are universally loved by both critics and by casual gamers.
Data for the first day of GTAIV sales shows that the game sold roughly at a 6:4 ratio in favor of Xbox 360 to PS3 in the Americas. While that means the game sold better on Xbox 360, it had a higher attach rate on PS3 - the same story was the case in the UK according to an earlier report by Chart Track.
For comparison, Microsoft stated that Halo 3 saw $170 million in sales revenue day one so it seems at this point the combined Xbox 360 and PS3 sales for GTA IV are about on par with Halo 3.
Sales have also been brisk in Europe, along with Chart Tracks report of 600,000 copies sold in the UK in one day, VG Chartz estimates that around 1.7 million units were sold across Europe and others on day one -the format split is roughly a mirror image of the Americas, with around 60% of all European sales being on PS3.
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